Affiliate marketing represents an online channel where advertisers (or ‘merchants’) are able to reward online publishers (or ‘affiliates’) for sales or leads generated through that affiliates website or marketing channel.
The advertiser increases sales revenue and brand awareness whilst the affiliate is paid a proportion of the resulting lead or sale. Thus, the advertiser is able to advertise without risk, and the affiliate benefits from website performance.
The process begins with the affiliate promoting the advertisers campaign which can be done using website links (both image and text links), email marketing or other marketing channels. When a customer clicks on the affiliates link, a cookie is placed upon the users computer which allows for any sale or lead to be tracked and recorded (we also use cookieless tracking). The affiliate who generated the lead is then rewarded with payment of the agreed commission.
Monetise (formerly Profitistic) is an affiliate marketing network created in 2006 as a means of providing online merchants with a cost-effective affiliate marketing service whilst maximising affiliate revenue through contact, advice and service.
Based in Derby, United Kingdom, we have extensive experience within the interactive advertising industry and have learned to understand the exact requirements of our marketing partners. We are able to offer all of the main marketing metrics including Cost Per Action (CPA), Cost Per Sale (CPS), Cost Per Click (CPC), and Cost Per Thousand Impressions (CPM). Our experienced affiliate campaign managers are able to offer analysis and advice as a means of maximising the return on our partners online marketing investment.