A cleaner network means cleaner, better leads
We don’t believe in dishing out bad data. By working to prevent fraudulent traffic and stopping it altogether, we guarantee that leads generated via the Monetise network are leads our advertisers can really use.
Our priority is making sure that lead generation is carried out genuinely, legitimately and in full compliance with each advertiser’s unique marketing policies. That’s why we work hard to keep our network clean and safe from fraudulent activity. In doing so, we’re able to ensure that advertisers receive only the healthiest, most relevant and meaningful data.
How fraudulent activity has informed our thinking
With many years of experience in digital marketing, we’ve taken everything we’ve learned about fraudulent activity, the ins and outs, and developed a way of preventing it for good. We call it Fraud Jam.
Because the Monetise network processes more than a million clicks daily, we use Fraud Jam as a way of monitoring for any violations and ‘fraudulent’ activities, enabling our team of dedicated experts to intervene if necessary. We don’t rely on software as a definitive answer to fraud prevention, but we do believe it to be an invaluable, efficient tool when it comes to maintaining our high-level of quality lead generation.