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After a Christmas in lockdown, I was happy to be back at work rather than face one more game of charades or Monopoly. But one thing that did seem to stick into the New Year was word association. Maybe not words specifically, but the idea that we associate, whether it’s consciously done or not. Naturally …

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A UK casino broker has spoken of their delight after doubling their customer base, following a five-month lead generation project with Monetise. Gamblers Know, an online portal for UK punters seeking the best introductory deals for casinos and slot games, reached out to Monetise at the midway point of 2020 to explore plans to accelerate …

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It struck me this weekend (yes, I do think about work over the weekend) that the network has started to do a lot more for our publishers and advertisers than they would perhaps know. We have been preaching our additional services a lot in our most recent conference appearances, but our loyal base of partners …

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As Frank Sinatra once said in the 1977 musical drama, New York, New York: “Affiliate marketing never sleeps.” He was mostly right, but with Christmas seeing the world placed on pause for a few days, affiliate marketing campaigns can often be treated as an afterthought. A lack of clarity over the festive period can leave …

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Thanks for reading, Jack! If you’re a Jack, that could seem pretty smooth. But if you’re a Jess, or anyone else for that matter, missing the mark would perhaps be an understatement. With personalised phrases like this becoming what seems a compulsory feature, it’s almost normal these days to feel as though you’ve become friends …

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If your sales were affected during the hard lockdown the UK witnessed from late March through to July (and still going for some), you’re really not alone. While some companies saw record high profits, we all know that with every shade of blue there’s a touch of grey. Not everybody saw an increase in sales …

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Being funny is a fine art, you’ve either got it, or you haven’t. Humour in advertising is exactly the same. Whether we’re having a conversation or scrolling through social media, nine times out of ten we’re not really paying full attention to the TV. Humour grabs our attention and that’s one of the reasons it’s …

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Now I know what you’re thinking, running on a weekend!? Don’t panic, I’m not expecting you to take a swift jog round the block every Saturday and Sunday (trust me, you won’t find me jogging any day of the week) – I’m talking about running affiliate offers over the weekend. At Monetise a big part …

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I’m sure I wont get sued for copyright infringement for mentioning a slogan that isn’t used anymore (touch wood), but the plucky little mobile operator that blessed the UK with Orange Wednesdays had a point… Orange (the colour) has long been used in the advertising industry for its attention-grabbing, warm and even uplifting tones. The …

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Our latest blog comes from Shannon Evans, who has joined the Monetise team as a brand shiny new advertiser manager… Well, I never thought I’d be starting a new job and training all from home whilst in a government-enforced lockdown, but here we are! I’m Shannon, the newest addition to the Advertiser Team here at …

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